Blogger Outreach Roundup #20

Photo cred: RobeRt Vega

We’ve reached our 20th week of round-up articles meant to improve the way you manage the relationship between bloggers and your company. This week the blogosphere proved to be generous in sharing lots of useful resources with us.

We’d like to offer you the opportunity to learn a bit more about how you should be working with bloggers. So, here are this week’s posts:

1. Tom Martin is our first choice for this week. If you’re wondering how an USB drive can change the way bloggers think about your product, be sure to read The One Thing Every Blogger Outreach Campaign Needs.

2. Nataliya Deleva comes second in our weekly round-up. Her article The 5 Rules For Successful Blogger Outreach is a good example of why you need to keep things clear and simple when reaching out to bloggers.

3. Next in line is Chris from Pierce Communications. He shares with us a couple of useful tips about how you should be reaching out to the right influencers. Are you reaching out to the influential people in your industry? is an article worth reading by all those who want to establish strong relationships with bloggers.

4. Last, but not least is Jerry Silfwer or Doktor Spinn as some of you may know him. This time he shares an article about How Not to Pitch . It’s a good example of what to avoid doing when pitching bloggers.

Enjoy reading the articles, learn from the authors experiences and share your thoughts.

If you know of a good article, or you’ve written an article that you think should be included, email me at chris[at] .

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