How to Make Your Blog Stand Out
With literally over 1 million blogs online, you have to do something uniquely special with your blog so that you’re able to stand out. You need to really be able to get noticed on your blog site, no matter what your blog’s topic is about. Readers have an abundance of choices when it comes to selecting a site to visit, so that means your site needs to capture their attention right away. Then, you need to hold their attention (without boring them) for as long as it takes to get your message across.
Still with me? Good.
You see, just getting a domain name and slapping up some WordPress software is not going to magically make your blog *the* place to go. No, you’ve got to work on your blog so that it gets the attention that it needs and deserves. Here are some tips on how you can make your blog stand out:
- Simplicity: Make your content readable and relatable. Keep it simple so that your readers feel comfortable on your site and can really relate to what you’re saying.
- Quality Content: It’s way more important to have short, quality post than a long, boring one that readers will click away from immediately. Sometimes you’ll need to do longer posts, though, but just make sure you keep the quality high and keep it interesting.
- Link Love: This was a term that some fellow bloggers and I used to use years ago when we all blogged for a mass news site. Basically, it’s linking to other sites that share your topic/point of view. You show the “love” by linking to the site when they provide helpful, useful and relevant information that your readers can enjoy.
- Diversity: Whoever said that content has to be written? No, it doesn’t! Your relevant content on your blog site can be written blog posts, video blogs (vlogs), social media updates (that are connected to your site), a pictorial blog or a good mix of all types of posts. Keep things fresh by employing some of these wherever appropriate.
- Follow-Up: What good does it do to post lovely content if you never go back to connect with that content? By that I mean you should make sure that when or if you get comments about your blog posts, go back and re-comment to the person(s) who made the comment. This keeps your blog site alive and grows readers because they see that you’re involved.
There are certainly other things you can do outside of this list, but this is just a quick idea of some things you can do to get your blog headed in the right direction. What are some things that you’re currently doing on your blog that you think aren’t working so well for you? What would you like to change about your blog?[Phot credit: Flickr]