Business to Consumer Content Marketing
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Why It’s So Important to Detect Click Fraud

Detecting Click Fraud

Detecting Click Fraud If you want to use PPC for your website promotion( and it`s a very effective strategy), you should know all about Google click fraud. Yes, Google click fraud is a common thing which is very unpleasant for online businesses. If you still doubt in the necessity of Google click fraud monitoring, just read about Mehbot operation. Click ... Read More »

Learn about Main Types of Shopping Cart Software and Their Characteristics

Shopping Cart Software and Their Characteristics

Shopping Cart Software and Their Characteristics These days, it is quite easy to set up an e-store and start selling goods or services extremely fast. However, if you don’t give enough time and efforts to study the main types of shopping cart software, it is possible to choose the wrong one, and it can make the operation of your e-store ... Read More »

How to Connect to the Business to Consumer Content Marketing Audience

Trying to appeal to different audiences does have its challenges. Content written for a consumer audience would sound, look and present differently. For instance, the kind of content that would appeal to a business audience such as graphs, statistics or white papers probably would not fit very well with a consumer audience who would much prefer content related to purchasing ... Read More »

Business to Consumer Content Marketing: 5 Ways to Make it Work

If your business is one that needs to appeal to the average online consumer, then you know how important it is to have a business to consumer content marketing campaign that focuses directly on their needs. But is that really all that’s needed? Besides an immediate need for a product, consumers also consider product availability, stellar customer service and a generous return policy as ... Read More »