Isn’t this the dream of every PR pro or brand ambassador out there? Going viral, making communities talk about you product, event, brand – this is the thing chased through all the marketing efforts deployed.
Influencers can help you set trends, but for that you need to find the ones who have authority in their niche. They are a very important factor in the process of online content sharing, so reaching out to engage them in your campaigns is vital in this digital era.
As we usually do, we scooped out the Internet to find the best advice to help you become better at blogger outreach and target those that act as influencers in you niche. Welcome to our 108th roundup!
- Here’s a statement we agree with: blogger outreach is a vital component of a content or inbound marketing campaign. Check out this great article from Ryan Malone to find out which ar those 6 Steps to Add Blogger Outreach to Your Inbound Marketing Arsenal.
- If you just started to consider engaging with bloggers, you should absolutely dedicate some of your time to learn from the shared experience and tips others wrote about because there’s no easy thing establishing a relationship with a passionate writer that lends you his audience’s trust. Here’s something to start with from Jerry Silfwer: Blogger Outreach Advice To Get You Started As A Pro.
- Did you know that on WordPress alone, over 397 million people view more than 4.1 billion pages each month? You can find even more interesting information in Nicole’s article: 3 Blogger Outreach Ideas That Work.
That’s it for this week. Enjoy reading the articles, learn from the authors’ experiences and share your thoughts.
Photo credits: DiGitALGoLD
If you know of a good article, or you’ve written an article that you think should be included, email me at marc[at]blogdash.com.